Here’s a lovely little animated promo for Gaz Metro created with stop-motion chalk on a wall. The shoot took place over 4 nights and used over 1600 big pieces of chalk.
The animation-work is by my friends at Montreal’s La Moustache (previously).
Note: I’m skeptical of the environmental claims of any non-renewable resources, so I’m aware there’s an element of greenwashing here. But with Big Oil doing what’s it’s doing, I can see how natural gas seems like a friendlier alternative for some.
Here’s a behind-the-scenes video from the shoot. It helps if you understand French, but it’s still fun to see how it was put together.