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Rejected Obama logo designs

Interesting interview with Sol Sender, who led a design team for the Obama 08 logo, about decisions that went into the design process.

“There was an idea of unity that emerged, particularly when we began to look at the red and blue, and how they intersected.”

  • Satya

    this is not what the mind can do, this is what the heart can do…i studied for a long time obama’s campaign, i just can’t get it out of my head. how can someone do something so perfect??…but it wasn’t done by someone. it was a gift…sometime you just know what to do. the perfect match. you just know it…it’s beyond marketing…

  • Satya

    this is not what the mind can do, this is what the heart can do…i studied for a long time obama’s campaign, i just can’t get it out of my head. how can someone do something so perfect??…but it wasn’t done by someone. it was a gift…sometime you just know what to do. the perfect match. you just know it…it’s beyond marketing…